Matchbox at MIT

By Ben Weis
December 19, 2011
Reading Time: < 1 minute
Filed under Naming
Matchbox in MIT
Matchbox in action.

Matchbox is being put to the test at MIT. The iPad-based admissions software is managing the 5000 applications received every year by MIT’s Sloan School of Management.

Founder Stephen Marcus spent several years on the Sloan admissions committee. Rod Garcia, the Director of Admissions at MIT Sloan, asked Steve to build an application that would eliminate paperwork from the admissions workflow. Eight months later Matchbox was his response.

We worked with Steve to develop the name for the company and the software suite. We felt Matchbox had a nice double meaning: creating a spark between two objects and matching students to schools.

For more, check out this article from The Boston Globe and visit the Matchbox website.