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Overture

We got to name a supersonic passenger jet What else can we say? This was the opportunity of a lifetime. Working alongside our design [...]

Filigreen

The Problem: New industry, new rules An ambiguous “what” and “why” Filigreen came to us months after California [...]
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Likewise

The Problem: Breadth of product Capturing the feeling The founding team of this company had an idea for something they felt was missing [...]

Altair

Common Interest

Inside Weather

The Problem: From B2B to B2C Differentiation in a crowded space When it comes to home furnishing, gone are the days of strolling [...]
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Figure Eight

The Problem: The business has changed ‘Crowd’ was confusing CrowdFlower knew they needed help. The business had evolved since opening [...]
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Interspace Builders

The Problem: Too much construction noise You talkin’ to me? The brothers James and John Yu found their way to us through Kevin Herman [...]

Henceforth

noonlight-case-study-a-hundred-monkeys-branding

Noonlight

The Problem: Legal pressures to rename Shifting business model With descriptive names, your audience doesn’t have to work very hard. [...]