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NAMING

BRANDING

Notes from the underground

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  • Popular
  • Naming
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What we talk about when we talk about naming systems and naming architecture

NamingNov 24, 2020

Table Stakes: A primer on our universal naming objectives

NamingOct 8, 2020

Red letter day: why acronyms don’t spell success in naming

NamingAug 28, 2020

30 years of A Hundred Monkeys in 30 minutes

BrandingMay 8, 2020

company-naming-process-how-to-best-naming-agency

The long and short of it

NamingMar 31, 2020

Getting by with a little help with your words

BrandingFeb 18, 2020

Hey, you! Homage edition

NamingFeb 7, 2020

url-naming-how-to-choose-best-domain-name-naming-expert

How to select a URL without going insane

NamingDec 3, 2019

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More in Resources

30 years of A Hundred Monkeys in 30 minutes

May 8, 2020

Snacks on snacks on snacks: Snack naming at the Island Pacific Supermarket

Aug 27, 2019

best-names-company-a-hundred-monkeys-professional-naming

Some of the best names I’ve come across as a professional namer

Mar 26, 2019

We need to stop naming people at work

Mar 11, 2019

weis-ben-naming-branding-consultant-expert

How to find good names

Dec 11, 2018

What Should I Name My Company?

May 12, 2013

picking-company-name

Picking a company name? Context is everything.

May 2, 2013

business-renaming-flow-chart

Should you rename your business? Check our flow chart

Apr 9, 2013

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More in Popular

What we talk about when we talk about naming systems and naming architecture

Nov 24, 2020

Table Stakes: A primer on our universal naming objectives

Oct 8, 2020

Red letter day: why acronyms don’t spell success in naming

Aug 28, 2020

30 years of A Hundred Monkeys in 30 minutes

May 8, 2020

company-naming-process-how-to-best-naming-agency

The long and short of it

Mar 31, 2020

Getting by with a little help with your words

Feb 18, 2020

Hey, you! Homage edition

Feb 7, 2020

url-naming-how-to-choose-best-domain-name-naming-expert

How to select a URL without going insane

Dec 3, 2019

  • 1
  • 2
  • 3
  • 4
  • Next>

More in Naming

Names so bad they’re good

May 9, 2017

Deconstruct: 365 by Whole Foods

Jun 22, 2015

Branding E-Cigs

Jun 10, 2015

What’s a ButFor?

Mar 20, 2015

emoji-brand

Emoji Brands: Taking Names at Face Value

Mar 3, 2015

Football brands deserve more fitting sponsors

Feb 23, 2015

Empty Vessel Company Names: The Fortune 500’s Secret Weapon

Jan 8, 2015

Show and Tell

Nov 21, 2014

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More in Positioning

You are what you read.

Dec 16, 2020

Natural Voice: A conversation with environmentalist and Obabika studio founder Zack Shoom.

Dec 10, 2020

A look at naming in the world’s specialty marketplace

Dec 9, 2020

The naming of Four Seasons Total Landscaping

Nov 16, 2020

The good, the bad, and the bubbly: Naming premixed cocktails

Nov 11, 2020

Life is too short for endless meetings

Nov 3, 2020

Taxonomy of Species: Types of candy brand names

Oct 28, 2020

In 2020, brands are treating their names like regrettable tattoos.

Oct 21, 2020

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A Hundred Monkeys
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Berkeley, Calif. 94710

+1-415-383-2255
[email protected]

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when it comes to creative challenges, sometimes the first step is admitting you need help. senior creative lead, no… t.co/jUiMN1vBTX

334 days ago

creative lead @liam_humble samples cabernet sauvignon names from three california winemakers in his latest piece on… t.co/eILCZPgHOd

364 days ago

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