Press
Where the studio has been written about since 1990, with citations and links that work. Several of these were published before the web kept good records of itself; where the original has gone, the link goes to the Internet Archive and says so.
Written about us
Reported pieces about the studio — in each case a writer came, looked, and described the place.
- The One Thing a Corporate Name Shouldn't Be Is…
The magazine ceased publication. This link is the Internet Archive's copy of a reprint that was on our own site, so it verifies the text but is not an independent host — cite the magazine.
- Monkey Business
The original page is gone. Eleven Internet Archive snapshots survive, 2011–2016.
- A Rose Is a Rose Is a Rose
In the news
Reported news about the company rather than about naming.
- Monkey see, monkey sue?
A wire story, carried by around 200 papers — the link is the Seattle Times' run of it; NBC News and the Telegraph Herald also carried it. It is one article syndicated many times, not many articles.
Quoted on naming
Coverage of naming and branding in which we were asked what we thought. A different thing from the above, and listed separately for that reason.
- HOW TO; Invent a Brand Name
- The Name Game
- What's in a name?
- How to Make a Name for Yourself
- On the internet, all the good company names are taken
- Risqué Names Reap Rewards for Some Companies
- Education Technology Companies Play the Name Game
- Longer is better and don't invent words: picking the right name for your business
- Are We Running Out of Trademarks?
- Why Fashion Brands Today Have Such Strange Names
- Finnish Language Becomes Hot Trend for Company Names
- WTF? What's Wrong With That Name?
- This Baked Bean Isn't What You Think
- The Entrepreneurs, Issue 4
- Episode 109: Title TK